Are forums a part of your relationship marketing strategies?
Using forums in your relationship marketing strategies will make the difference between success and failure online today. There are many ways to build relationships such as blogging, social media and forums. Let’s look at building relationships with forum marketing.
Forums are an excellent way to meet prospective clients, buyers and JV partners in your niche. There are thousands of forums online today. You must be selective in choosing which forums you participate in. I recommend you be active in just a few. Otherwise, your time will be consumed with forum marketing and your business will suffer.
To find the right forums to join, Google “your niche forums” for example if your niche is dog training, you would enter “dog training forums” into the Google search bar. Make sure the forums you choose to join are active, lively and of good quality. If these forums are not active then you will be wasting your time setting up your profile, starting new threads and commenting on others, if only a handful of people ever use that forum. You want to make sure that the forum you choose has dozens or more new comments topics and threads daily. It’s not unusual to Google forums only to discover that many of them have not had a new topic or reply in weeks or months. These will be a waste of time and energy.
The next thing you should do to make the most of your relationship marketing strategies is to fill in your profile information making sure you use a recent photo of yourself, a description of what you do, some of your interests and likes, and of course your website. Next you will need to create a signature for all of your posts. This is very important as everything you say, regardless of whether it’s a new topic thread or reply, will include your signature. Be sure to include in your signature a relevant link to either your website, opt in page to build your list or offer. Something to be aware of is that you can change this link in your signature as often as you wish depending upon what you are promoting at the time. When you change this link every topic thread or reply you have ever made within this forum will be updated with this new link. This is an awesome powerful tool! I recommend you use it to its fullest extent.
Be sure that you give relevant information, are helpful, considerate and conversational. No one pays attention or responds to someone who’s constantly blasting out their products and offers. That’s what the link in the signature is for. If you are seen as someone who over promotes or spams, in all likelihood you will be booted out of the forum.
Forums are an excellent way to build up your relationship marketing strategies and get to know others in your niche with similar interests. Remember the whole point is to build relationships not promote your business. That will follow as a natural progression if you’re building relationships with forum marketing.
We would love to hear some of your relationship marketing strategies. Give a shout out in the comments below and share one!
Photo courtesy of freedigitalphotos.net
Join our list
Subscribe to our mailing list and get interesting stuff and updates to your email inbox.
Never Miss A Thing!
Subscribe to get interesting stuff and weekly updates from Celene for a healthier and happier home and family.