The New Year is right around the corner. Why not make a plan right now to give your business a boost. Give yourself an edge and start planning now.
Step #1 – Review the data. Spend some time reviewing your business plan. Take a look at your goals. Review your strategies to achieve your goals and take a look at your analytics. Document what’s working for you and what isn’t. Take a close look at what your audience seem to respond to the most. What content are they reading? What downloads are the most popular? What products or services are selling well?
Step #2 – Take your brain to the bank. Based upon what you learned from reviewing, give yourself time to brainstorm. What can you do to offer more value to your prospects and customers? Brainstorm products, services, content and potential JV opportunities. Don’t worry about planning now; just dive into a no-limits mindset. Brainstorm as if anything is possible.
Step #3 – Start planning. Based on the ideas from brainstorming, find the project that feels the most inspiring to you. Consider consulting with your mentors or mastermind group if you’re unsure which direction to take. You can also put up a survey or an ask campaign and invite your prospects to give their opinions. Once you’ve narrowed it down to one good project, start planning to make it happen. You’ll want to:
Create a time line to achieve your goals
Create strategies and tactics to achieve your goals
Create measurements to help determine success
Step #4 – Get all your ducks in a row. Once you have a plan and you’ve outlined the steps you need to achieve your plan, make sure you have everything you need to make it a reality. Start gathering your resources. Take an inventory of your assets and make note of what you need to accomplish your goals. What will you need to outsource? Do you need any equipment? Do you need to acquire any additional skills? Make a list of what you need and what you already have.
Step #5 – Marketing and promotion. The final step to giving your business a boost in the coming year is to plan your marketing and promotion. Outline your strategies, create a time line for implementing them and start working on creating your marketing messages.
It’s easy to just slide into the New Year being content with where your business is. However, the New Year is an incredible opportunity to really get motivated and be inspired to start the year off strong.
I’d love to hear what you think. Please leave a comment below and share this on social media too.